Lead generation for small businesses

When choosing software, you need to evaluate your current abilities and needs: the size of your sales team, existing sales processes, and budget. However, the five options below offer something for everyone.

1. HubSpot Marketing Hub

HubSpot Marketing Hub includes lead generation and customer service features. You can easily create email campaigns, segment content by the target audience, and track the performance of each campaign.

2. Pipedrive

Pipedrive is an easy-to-use CRM with smart marketing tools to help you sell your products and services. Easy to use, the main dashboard intuitively displays the current status of each stage of the sales funnel to ensure that leads are generated and managed in the spotlight. Pipedrive also offers the LeadBooster service, a customizable website chatbot that handles requests and collects information from your visitors.

3. Agile CRM

Agile CRM offers web analytics, a help desk, two-way email, telephony, and more in an easy-to-use platform. Agile CRM is best for mid-sized companies, but smaller businesses and startups will love its free version.

4. Bitrix24

Bitrix24 manages your leads, messages, tasks, calendars, contacts, and documents. With it, you can easily generate leads, record information, assign tasks, and close deals.

The Bitrix24 contact center offers over 20 lead capture tools for email, phone, and instant messaging.

5. Pardot

Pardot is a marketing platform targeted at Salesforce software users. Not only is this a Salesforce add-on, but its tools also boost brand positioning with automated marketing and generate leads for your sales funnel.

With Pardot, you can design landing pages, use organic and paid search, and much more.

via fool.com