Traffic buying Display Advertising
- Studing the subject of the client and the tasks of the project in order to select the right targeting
- We compose the widest possible commercial semantic core, having previously studied the groups of goods and services of the client
- Forming a list of STOP words and STOP sites
- Select additional targeting conditions: gender, age, interests, geography
- Choose the right channels to buy traffic
- Ensuring the whole process of buying traffic: traffic source, buying process, tracking traffic in the middle, converting offers
- Create relevant ads with personalised targeting
- Plan a budget
- Run tests