In-search advertisements
Search Ads allows you to place your ads on various search engines including Google, Bing, and Yahoo! When the user enters a set of words that are related to your advertising campaign into the search bar, he will see your ad.
Ads in social networks
Social networking sites like Facebook, LinkedIn, Instagram, and Pinterest allow brands to advertise content to their users. Considering the staggering amount of visitors that flock to these sites every day, social media advertising can be very beneficial for your business.
Display advertising
Display ads are placed on relevant third-party websites by display networks such as the Google Display Network in the form of banners, images, or text ads. Display Network advertising is also incredibly effective at retargeting users who have already visited your site.
via seller.alibaba.com