Twitter allows people to untangle themselves from tweets with a new feature called inattention.
Inattention allows people to disengage from a conversation they don’t want to associate with.
It’s a step up from muting the conversation because it removes the link to the mentioned person’s account and prevents others from mentioning them in the same conversation again.
Here’s more on how unawareness works and what happens after you don’t mention yourself on Twitter.
How Twitter Significance Works
Non-recognition does three things:
It removes the link to your Twitter profile from the original tweet and all responses.
It prevents people from mentioning you in the same conversation.
It stops any further notifications of the conversation in which you were tagged.
To avoid being singled out, click on the three-dot menu in the top right corner of the tweet and select “leave this conversation.” Confirm your decision, and all tags will be removed.
This allows people to edit tweets live in a way that wasn’t possible until now.
Given how non-remembering adds a new element to Twitter, its launch is not something the company is taking lightly.
Previewed in June 2021, the unconvincing launches today after going through an extensive period of feedback and development.
The final version is scaled down from what was shown last year. Twitter promised even greater safeguards against unwanted mentions, such as the ability to ban mentions from people you don’t follow.
It’s unclear whether this feature has been canceled or whether it will be added at a later date. At this point, you can’t proactively stop people from mentioning you. You can only take action after the fact.
Confusion rolls out today for all Twitter users on all devices.